A Promise Made Is a Promise Made

It was a normal chilly morning in the month of January 2008. Nothing new or interesting about the morning except that the temperature was below 0 degree centigrade. It was 6:30 am when I took a quick hot water shower, brushed my hair and covered myself with layers of cloth to be safe from the harsh wind and snow outside. A 5 minutes’ walk, $2 spent on a Dunkin Donuts coffee and $2 spent again to take the Path Train from Grove Street, New Jersey till 32nd Street, New York. It was another 20 minutes’ walk till the Time Square, a walk which I never missed as it was part of my daily exercise routine irrespective of the season of the year.

My office stood tall next to the Hershey ‘s Store where I was sent on a long term deputation by my first employer, Tata Consultancy Services. I was and still proud that I have been a part of Tata Conglomerate and have contributed in their success journey. I entered the Trading Floor of Morgan Stanley World Headquarter Building on the 1585 Broadway to start my daily book of work. The day was a typical busy day handling Client requests, working or ADHOC reports, analyzing some complex queries when the news of launch of Tata Nano started flashing on the big televisions screens mounted on wall tuned to News channels.

People stopped their work for 5 minutes to listen to Mr.Ratan Tata, the Chairman of Tata Group. The beautiful speech which made everybody spellbound, people were awestruck and even wondering at the possibility of a $2K (Rs.100K) car had come true. The small beauty standing next to the beaming proud personality, Mr.Chairman, had been launched and now was the time to show to the World that a “Promise Made is a Promise Made”. Never did I feel so proud that yes I was an Indian and for the same group known as Tata’s to the world. The speech which had wet my eyes then has stayed with me and will remain inside forever. I could relate to it, my fellow Indian colleagues could relate to it and perhaps every Indian at that moment could relate to it.

Mr Ratan Tata then said:

“Today's story started some years ago when I observed families riding on two wheelers, the father driving a scooter, his young kid standing in front of him, his wife sitting behind him holding a baby and I asked myself whether one could conceive of a safe, affordable, all weather form of transport for such a family. A vehicle that could be affordable and low cost enough to be within everyone's reach, a people's car, built to meet all safety standards, engineered to comply with emission norms and fuel efficient. This was the dream we set ourselves to achieve. Many said this dream could not be achieved. Some scuffed at what we would produce, perhaps a vehicle comprising two scooters attached together or perhaps an unsafe rudimentary vehicle, a poor excuse for a car. Let me assure you and also assure our critics that the car we have designed and we will be presenting to you today will indeed meet all the current safety requirements of a modern day car”

 Never in my life I was so moved, never in my life I felt so strong about being an Indian Tata employee. I wanted to return back to India, I wanted to be in India and I wanted to serve my country. That was the day I went home and read his speech again and again. I read about Mr.Ratan Tata and I read his biography. It was thought provoking and mind stirring.
To say that I am inspired by him would be an underestimation. Would it be enough to say that he motivates me, he leads me, he inspires me. He changed the way I looked at life, he changed the way I conduct myself today, he changed the shape of my career, he changed the way I look at the society.

I was a young fresh and naïve graduate from Eastern part of India who had been campus recruited and then sent to USA on deputation after a year. For the first time, I was thinking above my state, above my language and above my religion. I was nothing but an Indian who has to serve the country and give back to the country.  “Giving Back to People, Giving Back to the society” Yes, we must all give back to the society for all that society and people have given us. It does not matter how big or small our contribution is.

You do not have to meet a person personally to be inspired. You can meet him through his words, you can meet him through his personality, you can meet him through his greatness, you can meet him though the society. I met him every day through my organization and I met him through his work. Today, when I go to work, I do not consider it merely my job. I step into the office each single day with a new a zeal, with a new strength and with a determination to deliver quality work. He has inspired me to have the determination to Work Hard and Look for Excellence.

I do not want to list the philanthropy work which Tata’s have initiated or has been a part of because if you talk about it, it would be demeaning it. There are hundreds of articles which you can google and read about the greatness of Him.

Mr.Ratan Tata symbolizes trust, he symbolizes sincerity, he symbolizes greatness. If the world trusts India, Tata has played as a significant contributor. Tata has shaped the future of India, Tata has changed the way world looks at India.

Mr.Ratan Tata is made of great who does not believe in taking right decisions but believes in making his decision right, who believes in building a monument with the stones people throw at him, who believes that we all have that talent to attain the achievable,  a person of high integrity who always fulfills his promise, which is what I aspire to be and remembered to be. “It is not what you have, makes you great but it is what you give back, that makes you great”

Today, Tata Motors has collaborated with Lionel Messi who represents nothing but what Mr Ratan Tata has always believed. He had extraordinary talent to be a great football player, but it was the struggle, it was the drive, it was the passion and it was the courage to excel that made him great from inside.

Wish Lionel Messi and Tata Motors to create new heights and become even greater.

For all who have read the post, there is an good chance for all of you to win Amazon Voucher worth Rs 750. All, you have to do is write about "What do you think of Tata Motors ?" and post a comment below.  The last day to submit the comment is Nov 26th, do give it a try and get a chance to become lucky !!!

Image Credit : Various


  1. I have never been an employee of TCS, but after reading your blog, the hidden meaning behind T.C.S. has invoked that spur inside me. Not discussing my future plans here 😜 but this is just a reference to that.
    Mr. Tata has been that "special" kind of species in the world, who not only created jobs in India but also in other countries. The statement "giving back to the society" suits this man to perfection.
    While creating Tata Nano, Tata has created many opportunities for all, many to come I hope! Mr. Ratan Tata has put our country in front of all when it mattered. That makes him "A Great".
    And thanks to Tata for adding a superstar and arguably the best player in the world - Lio Messi in our lives. Afterall he's an ambassador for an Indian company.
    #madeOfGreat #Tata #Messi

  2. The story of a Legend in himself – that’s how I will describe it in a short sentence. Very well written with words and pictures which enhance the simplicity yet greatness of the Great Man. Salutations and very happy for you to have got inspired and bringing out your best in life.

    My answer: Tata is a name which any and every person can rely on for its honesty, commitment and perseverance. Lionel Messi is a legend who has carved his name in history books with total dedication to the game, simple living and improvisation which is seen with each game he plays. The association of Tata Motors and Lionel Messi as their Brand Ambassador will definitely give an edge to the Tata group over its competitors solely because the brand Ambassador also holds the same reputation of not letting his fans down ever, like Tata Motors who have given the best to the world over the decades. Its an exemplary association par excellence.

    You can choose my answer as the Voucher winning comment if you feel I described it all well.. :) Please remember to post it on the Indiblogger contest page today as soon as you have 3 comments total.

  3. Indeed a nicely written post. I wish you good luck for the contest
    Here is my answer
    The association of Tata Motors with Lionel Messi is that of two greats. Lionel Messi has been exceptionally talented who with his hard work, determination and sacrifices has got better and tougher in his chosen sport so is the Image, reputation and quality of TATA Motors that have transformed brilliant ideas into masterpieces of engineering and created a brand and products that we are so proud of as Indians. Lionel Messi has transformed his body and the mind body co-ordination into a masterpiece of precision and excellence it would not be wrong to say that Lionel Messi is the TATA Motors of sports where as TATA Motors is the Lionel Messi of vehicles both giants in their own spheres driven by the drive to excel and lead by example. So Lionel Messi is the best choice for becoming the brand Ambassador for TATA Motors

  4. Your post describes #madeofgreat so well that it has winner written all over it. Good luck for your entry.
    Here is my answer.
    Like minds think and act alike looking at the track record of TATA Motors it has stood the test of time and built a business that was built using bricks of hard work on a foundation of trust. Authenticity, reliability, simplicity, as well as its commitment to innovation are the trademarks of brand TATA Motors. These same qualities are present in Lionel Messi who with his immense talent has made a mark for himself on the international football field .Facing all hardships he has worked hard toiling on the fields and in training sessions facing injuries and pressure to come out trumps and be a winner. Thus these two greats Lionel Messi and TATA Motors are made for each other .There association is a bond of two legends
    In case you pick me a winner my email id is : princess09hema@gmail.com
    Fingers crossed :)

  5. Your post defines #madeofgreat to the hilt. Goodluck for the contest
    My answer is:
    Authenticity, reliability, simplicity, as well as its commitment to innovation are the pillars of strength on which TATA have built a brand that has put India on the global map. It is a brand that has stood the test of time just like Lionel Messi who tackles opposition on the field with his skill,agility,strategy,brilliance and raw power to reach and score a goal so has been the track record of TATA motors who has become a brand leader and a global giant. These qualities make TATA Motors and Lionel Messi perfect partners who stand for the same set of values thus Lionel Messi is the perfect brand ambassador to represent TATA Motors.
    Hope my best to be a winner here; do contact me for the prize at mahima2014j@gmail.com
    fingers crossed

  6. Your post defines #madeofgreat in an awesome manner.Very well written and interesting post indeed.
    My Answer
    Tata Motors is a brand that makes durable vehicles, with its MADE IN INDIA mark makes every Indian proud. It is a brand seen globally as Trusted, Reliable, Innovative and at the forefront of technology. In its journey since inception it has overcome all odds, competition, and adversities with grit and determination. These same qualities are associated with Lionel Messi who was very talented and hardworking from a very early age. With each game that he played he kept improving his skills and built a career to become one of the best player of professional football. There qualities make both TATA Motors and Lionel Messi giants who perfectly compliment each other and Lionel Messi the right and perfect Ambassador who stands for the same values that TATA Motors does.

  7. Yours is a very well written post your .Its is a very nice description of #madeofgreat
    TATA Motors is a brand associated with performance, endurance and excellence. These words are also synonymous with Lionel Messi who plays as a forward and weaves his magic on the football field.Just as Lionel Messi is considered the best footballer in the world ,TATA motors which is Indias premier automotive manufacturer gives wheels to the people of India with its wide range of vehicles. Both believe in excelling in whatever they do and set examples for others to follow. They compliment each other as both are reliable trustworthy and leaders thus Lionel Messi is the natural choice as the brand ambassador of TATA Motors

  8. This just gave me goosebumps, what a fantastic post!

    When it comes to impact and impacting millions of lives, Yes, we can see both Tata Motors and Lionel Messi being the pioneers here. While the very name Tata is enough to make us go back to all our history books where we have seen there hardly is a comparable name that has contributed so much to the society in such an ethical manner, the very name Messi conjures up images of a boy-man who has turned the world upside down with his talent, determination, discipline and never-give-up spirit. The compatibility between the values they both share is intense and that is the reason this partnership works perfectly.

    With a concern for the society at large,everything that Tata has done has inspired us to dream big, conquer the world and pour all our energy back into the society to do good and inspire good. By facing his demons, Messi has done the same. He enjoys a God-like status in the world today because he dared to dream, achieved the sky and still hasn't lost his humanity a bit. He is still a child at heart and he gives back with his multiple philanthropic activities just like Tata does!

    Talk to any person in India, ask them about the companies they admire the most. Tata is right there at the top. This name is beyond bottomline, spreadsheets, return on investment and share price. It is equivalent to soul of India-soft, kind, diverse, dynamic, eternal. Just like that Messi has emerged as not just another football player but someone whose very life is an inspiration, whose personal struggles are a template for others to emulate and who has morphed into an eternal legend.

    While it would take eons to write about what makes Tata Motors and Messi great, as their list of achievements is too long for us to even skim over, suffice to say that this partnership is for the ages. As they say, some things are made in heaven :)

    Thank you for this opportunity.
    -Richa Shailendra, lovelyricha1@gmail.com

  9. What a beautiful story! For as far back as I can remember, Tata was a name my parents used to teach me as the epitome of Honesty, Promise, Commitment, Unconditional Trust, Security and Family. That is the lesson Tata has been giving to India since its inception. It is not just another brand, another company or another name, it is a part of Indian psyche. It stands out as a den of purity, hardwork, dedication amidst so many other names that have been mired in corruption and scandals, but never Tata! Tata Motors has made Indians proud, it is a symbol of the pinnacle of achievement without compromising on one's morals, values and ethics.

    Putting the same slide on Lionel Messi's life, we can easily see the parallels between his and Tata's story! He is a legend who has never had it easy. He built his epic story from scratch. His medical struggles (lack of growth hormone), his family's very humble upbringings, his dreams of making it big with sheer dint of hardwork have all been well documented. Today he is a global icon of not only success but how to get it without compromising on one's humanity, humility and purity of soul.

    These 2 legends have inspired millions around the world and have become immortal with their actions. Their philanthropic endeavors have been changing lives of many underprivileged souls and will continue to do so. When we say Tata or Messi, we know that we are backing something with a soul, something that signifies excellence and humanity in the same breath and it is this tangible quality that makes me so glad that in a sense I am connected to both-I am a Tata Motors user and I am a lover of football and fan of Messi. This partnership is, beyond an iota of doubt, one of the best in terms of synergy. All the best to them and to you :)

    -Anushka Aggarwal

  10. Thank you Anuskha, Yogesh, Richa , Bhuwan, Mahima, Hema and Tanmay for the lovely Comments and appreciation. Appreciate the time you have taken out to comment on the post

  11. Thank You Alok and Thank you UK Fashionable Food. Really touched